How to Identify Psychological Red Flags in Prospects

Not every prospect is a fit. And chasing the wrong ones drains energy, time, and morale.

Psychological red flags help you spot trouble early.

Look for indecision masked as enthusiasm. If they love everything but won’t commit to a next step, that’s not interest—it’s avoidance.

Watch for blame shifting. If every problem is “the last vendor’s fault,” you might be next.

Beware the over-negotiator. If trust isn’t present from the start, it rarely grows.

Disrespect is a dealbreaker. Missed calls, condescension, constant scope changes—these aren’t quirks. They’re warnings.

Qualifying isn’t just about budget or need. It’s about mindset, too.

A great client partnership starts with mutual respect. Look for signs early—and walk away when they flash.