The Subtle Art of Suggestion in Sales

Suggestion guides without pressure.

It’s not about force—it’s about framing possibilities that feel natural.

Use phrases like “Most clients in your position…” or “You might find it helpful to…”

These invite reflection, not resistance.

Suggestions allow the buyer to feel in control while still moving forward.

The key is tone. Gentle. Confident. Respectful.

You’re planting seeds, not closing loops.

And often, the most powerful path to yes starts with a quiet, well-timed suggestion.